AeroMexico selects Paco Communications as Agency of Record for North America.
May 11, 2009 - AeroMexico, the global airline of Latin America, has selected Chicago-based multicultural communications firm PACO Communications as its agency of record for North America.
PACO Communications was retained by AeroMexico to create and execute integrated campaigns including strategy development, creative, media, and interactive initiatives targeted to general market and Hispanic audiences.
PACO Communications began working with AeroMexico in late summer of 2008 on a campaign targeting general market business travelers. This year AeroMexico officially retained PACO Communications as its agency of record. The partnership is part of AeroMexico’s strategic focus on the North American market, including its recent expansion into a growing number of major Canadian cities.
“Now more than ever, our customers appreciate our commitment to delivering a distinguished style of attentive, personalized in-flight service,” said Frank Galan, Vice President of Sales for AeroMexico’s U.S. Division. “Through our partnership with PACO, we hope to communicate the benefits of the unique, high-quality yet affordable experience AeroMexico is known for to a broader audience.”
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